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India makes smart moves to e-commerce transformation

Rising smartphone penetration, the launch of 4G mobile networks and increasing consumer wealth are fuelling this growth in the sector. Between April and June last year, smartphone shipments in India grew by 9.9 per cent year-on-year to 36.9 million, according to India Brand Equity Foundation (IBEF), a trust established by the government’s department of commerce, ministry of commerce and industry to promote business and raise awareness about Indian products.

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Over the next few years, the race to build a dominant global platform will transform the customer’s experience of logistics and will be the central issue in determining which enterprises will be the winners and losers in a truly digital logistics industry.

WORLD ECONOMIC FORUM COMMENT ON THE SUPER-DIGITISATION OF INDUSTRIES

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Publisher: Nigel Tomkins
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Editor: Thelma Etim
thelmaetim@aircargoeye.com

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